Entries by Vagisha Arora

Who develops apps?

Unique customer experience on the company’s apps and the website is equally important to customer satisfaction as the product itself. Having functional apps for your business can not only enhance your brand visibility but also reflect on your sales. A study by SmartInsight suggests that tablets have the highest ‘add to cart’ rates at 8.58%. […]

What is customer retention?

Every company wants to grow, and an important aspect of business growth is customer retention. Just a 5% boost in customer retention can increase a company’s profits by 25% to 95%. With such high returns of investment, it is no wonder that companies are investing in the best customer retention tools and strategies they can […]

What are entitlements?

From law firms to banks to schools, every organisation is supported by clients, and their satisfaction should be of paramount importance for the managers. According to Microsoft, 56% of the customers have stopped doing business with a company because they had a poor customer service experience. However, not every query or complaint is a valid […]

What Does Omnichannel Mean?

With 90% of retail customers expecting to communicate with businesses consistently across channels, using a cross channel approach can help your business reach a level of convenience that customers not only crave but expect. And the technology that enables this cross-platform integration is omnichannel. Omnichannel is a retail marketing strategy that integrates several different traditional […]

What does an HR department do?

Even with the sudden surge in automation and machine learning, human resource still remain an indispensable part of organizations. With only 14% of departments daring to invest in artificial intelligence, humans continue to be at the centre of all corporate functions and emotional intelligence continues to be one of the most influential features of employee […]

What is a tree menu?

An application is of no use if it takes hours for the users to find the content they need. With 94% of consumers demanding easy navigation on websites, instant navigation options are crucial for having successful apps and websites. Thankfully, digital menus eliminate this crippling need to scroll through lines of data to find the […]

What are price books?

With globalization reigning over the business world, companies have started expanding their reach internationally. But this market diversification has led to many production and distribution challenges. The cost of selling is not the same across the globe, nor is it the same for different sectors. To tackle these challenges, price books are used. Price books […]

How can you work remotely with open-source?

Remote work has become a necessity in the corporate world. With the pandemic giving way to a striking shift in the corporate paradigm, organisations are now favouring remote work over office work. Just today, Salesforce announced that they’ll give their employees the possibility of working from home permanently. But while an onlooker will simply attribute […]

What is a Kanban Board?

Workflow modelling and automation is the future of process management in the corporate world. But, the first step to automation strategy is visualization and planning. This is where a Kanban Board comes in. An enormously efficient tool for workforce planning and execution, kanban boards also serve as powerful communication tools. They can increase team productivity, […]

What is the definition of a Smart City?

Over the past few years, smart cities have dominated conversations revolving around revolutionizing economic growth, local geographical development accessibility. But even with global spendings on smart cities exceeding massive figures like 608 billion USD, the exact meaning of smart cities is still unknown to many. A smart city is a regional area that uses electronic […]