What are the steps to introduce CRM in your company?

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Firstly, congratulate yourself for having crossed the first and the biggest barrier – choosing to opt-in for a CRM. You are about to unleash a huge business transformation. Your CRM will soon replace all your slow, manual tasks with lightning speed automation. It will allow you to get rid of the myopic view of your customers and unveil the incisive data points. Your customer relationship management software would literally amplify your customer engagement and nourish your customer relationships. But before all of that happens, you need to set it up the right way.

No lesser than 3 years ago, the CRM failure rate was anywhere between 18% and 69% on average. The figures raise the need to follow a sustainable approach to plan and implement your company CRM. Read more

What Does CRM Stand for in Finance?

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As soon as we bring the term ‘finance’ into the frame, the backdrop depicts professionalism, trust, and credibility at its best. Any business in financial services relies on the pillars of integrity and customer trust. There exists a very delicate and yet, an integral relationship between financial service providers and clients. All of these factors make up for the need and significance of digital transformation in the financial services industry. That’s when a CRM is launched into the picture.

Similar to any other industry, CRM stands for Customer Relationship Management in finance as well. Owing to its extreme necessity in the financial services industry and the huge potential in CRM, it becomes a dire need for digital transformation in banking and other financial establishments. Read more

Is There Any Free CRM Software?

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Are your sales teams still working on tables and spreadsheets? Do you still use emails and other conventional means to keep track of your team’s progress? Well, if this is true for your business, it is a sign of danger.

The danger here lies in the fact that manual processes of managing leads and customers slacken the pace of the entire organization. Customers start getting frustrated, teams lose their time and efforts in sluggish paperwork, and eventually, customer relationships degrade. Read more

Do We Need Digital Transformation?

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If something unconventional tries to change the way you do business, apprehension arises as clear as day. Digital business transformation is a revolutionary concept that is looked upon with the same hesitation. Digital brings in disruption, and often it appears to be more expensive as compared to traditional practices.

But the bird’s eye view reveals a different scenario. Technology is an essential enabler. It no longer remains the hurdle in the race. Technology is providing great opportunities for businesses to expand and grow beyond any limitations.

To decide whether you need digital business transformation, let’s find out what it actually means.

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Crust integrates ownCloud into its open source Salesforce alternative

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Nuremberg September 29, 2020 – The ecosystem for ownCloud‘s new digital collaboration platform is growing: Crust Technology is developing an integration with ownCloud Infinite Scale for its open-source CRM and low-code platform.

ownCloud is currently working on a full rewrite of its digital collaboration platform. ownCloud Infinite Scale is coded in the programming language GOlang instead of PHP and will enable an unlimited scalability and increased performance. In the spirit of open source, a broad and growing ecosystem of partners supports the development. This includes Crust Technology, who are working on integration into the new platform.

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Why your Sales Team should move to Crust

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I want to share with you the main reasons our clients are moving to Crust, the Open-Source Low-Code Platform with CRM suite.

Our clients come from every sector and every industry. Some are looking for a CRM for the first time, and others want to move from their current CRM (mainly Salesforce). We always ask them what attracted them to us in the first place. What are the key requirements?

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Does Digital Transformation Work?

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Yes, but only if the digital transformation strategy is realistic and adequately planned. A digital transformation is not just about an IT system upgrade or greenfield implementation.

Firstly, it involves examining all the data resources and processes in an organisation. So, it would help if you saw how these two categories interact. Secondly, you must define how the interactions can be optimised or even re-imagined. And thirdly, you need to determine how you can digitise the results. Read more

Why is it essential for a company to implement a CRM?

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When the number of leads in your company grows, you need a system that helps you manage all data and tasks. This is the moment when a CRM system becomes essential.

In a CRM, you can store all data related to a lead, account or opportunity in an organised way. Emails exchanges, calls and visits to the potential customer provide you with a massive amount of data, which you can save as structured data inside a CRM record. Read more

CRM – What Does It Mean?

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Would you believe that the next few minutes you spend reading about ‘What is CRM’, will make your business more efficient and profitable soon?

Curious, aren’t you?

We understand, operating a business poses its own challenges that are to be addressed with utmost caution and prudence. From the software you use to manage your operations, to the amount you spend on talent acquisition, you face hundreds of decisions every day. More often than not, these decisions have a direct influence on your employees and majorly, on your customers. No wonder, the latter is one of the most critical aspects of your business.

But here’s CRM – Customer Relationship Management software – to take the load off your shoulders. How? Let’s take a deep dive: Read more

How much does it cost to create an app for my business?

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The answer to this question, of course, depends on the approach taken. Possible approaches are:

  • Traditional in-house development
  • Outsourced development
  • Low-Code development (either in-house or outsourced)

Traditional in-house development and outsourced development is normally slow and expensive. However, Low-Code development is fast, and it saves money.

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