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How Important is a CRM Today?

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Imagine you run a successful business- your product is excellent, your supply chain is perfectly functional, and you have secured the most viable accounts in the industry. Now, you might think that merely having an establishment like that is enough to survive in the corporate sector, but that is not true.

Customer retention is more important and profitable than customer acquisition in the long run. Acquiring new business costs as much as five times more than investing in returning accounts. In a nutshell, you have to build a system that ensures recurring business from existing customers to be able to sustain.

A Customer Relationship Management solution or a CRM helps you retain your existing customers while also pursuing and acquiring new leads. CRM platforms are responsible for fostering strong service support for the customers that forges the clients’ loyalty towards your brand. This affects the business’ growth in terms of revenue and size and eventually elevates the company’s status in its industry.

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How can you create a safe workspace in 2021?

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In 2021, the whole corporate world’s reality transformed into something that hadn’t been seen before. With as much as 88% of organisations making people work from home, the coronavirus pandemic despairingly forced almost all the office workers to function in a wildly new environment. Fortunately, smart corporate offices soon adapted to this sudden shift in paradigm and became functional remotely.

However, with the steady recovery of 2021 and the promise of cures and vaccines, the pre-covid normalcy is said to return. So, many employees will return back to their offices. And thankfully, with the technological power we command right now, only a few easy steps can guarantee a safe working environment in the near future. Read more

What is customer retention?

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Every company wants to grow, and an important aspect of business growth is customer retention. Just a 5% boost in customer retention can increase a company’s profits by 25% to 95%. With such high returns of investment, it is no wonder that companies are investing in the best customer retention tools and strategies they can find.

Customer retention, by definition, refers to how much power a company has over retaining its customers, i.e. making the customers come back to do business with it. A company with a high customer retention rate continues to grow and get bigger as they take in more customers. Read more

Meaning of CRM

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In today’s competitive market, it is vital to provide your customers with an excellent and unparalleled user experience. Maintaining good customer relationships requires both man and technological power as recording, managing and utilising customer information effectively can be cumbersome if done manually. This is where CRM software come into play. The digital age calls for automation of office-processes and tracking and CRM software providers enable that in the customer-service sector.

CRM (Customer Relationship Management) is a type of software that allows for client data to be recorded and displayed methodically. It allows this valuable and critical information to be available across your organization. CRM software, a popular management tool is said to have an average ROI of $8.71 for every dollar invested. Read more

6 Low-Code Features That Make Creating Apps Fun

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In today’s digital age, company-based software and apps are becoming an indispensable part of the business. And while the impact of having singular applications for business is growing, its cost is getting significantly reduced. Today, you don’t need employees with extensive programming language knowledge or months of training to create the software from scratch. That is the power of low-code.

A massively popular app-creation tool, low-code platforms are replacing traditional coding methods at a fast pace. Gartner predicts that more than 65% of app development will be done through low-code in 2024. Crust’s open-source low-code platform offers a smooth graphical interface. Users can create customized, task-oriented software easily with the help of low-code and faster than was ever possible with traditional coding. Read more

What does BPMN mean?

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Business process management is a vital component of all business operation procedures. It’s crucial to companies for automation, modulation, and optimization of workflows and business activities. According to Forbes magazine, companies lose around 20% to 30% of their revenue due to ineffective processes. A standardised modelling solution is hence needed to save businesses from crashing. This is where BPMN comes in.

Business Process Model and Notation (BPMN) is a standardised flow chart representation method that visually depicts the sequence of a planned process. It is a powerful tool that aids business process management and makes interdisciplinary coordination easier. It communicates everything from messaging-flow between participants to varied tasks for the members involved. BPMN is the base for business process diagrams (BPD). Read more

How Can You Use Low-Code for Fleet Management?

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Handling any business is challenging, but fleet management certainly leads them all. Be it driver shortages or environmental concerns, international regulations, or instability in the industry, fleet managers have to face it all. On top of all these, comes the concept of digitization and route optimization. While digital transformation in the fleet management business is meant to exterminate the challenges, embracing digital sovereignty sounds quite daunting at first.

But now, we have a solution for all fleet managers and business owners. Rapid application development does not demand you to be technical. In turn, it takes care of your business requirements and fulfills its purpose at best. Low-code application development is one such framework that effectively helps fleet management businesses to handle their operations smoothly, without worrying about huge expenditures.

Are you surprised? Let us have a look at the low-code development platform and its offerings to fleet management. Read more

How and why a low-code CRM will help you close more deals

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A customer relationship management solution isn’t just a service tool; it is also a sales instrument. Managers across the globe have realised that an open-source low-code CRM is a useful ally to their sales teams. It not only improves customer-provider relationships but also enhances the company’s lifetime value. A study published by Tech News World revealed that 54% of all businesses are expected to improve their sales with CRM.

CRM software assists company employees to keep track of clients’ contact details, business interactions and other activities. The Corteza open-source low-code platform, developed and maintained by Planet Crust, is a powerful Salesforce alternative, that helps operatives interact with leads and team members more efficiently now than ever before. The low-code base allows fast communication by enabling customization and flexibility. Read more

How Can You Make Your School Smart?

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The education sector has undergone various reforms, and the most prominent has been digitization. A significant boom in the technology and software development procedures saw a rising need for educational institutions to adopt certain quick and handy methods that can work amidst an environment of deadlines and pressure.

In order to meet the present incapability of educational institutions to manage students and operations, CRM software for schools has become a profitable solution. With a Smart School system, you can easily reach out to your students. To start, you can eliminate all the physical, technical, and geographical barriers. Secondly, by converting the usual boring lecture to a more interactive session, the smart schools help the student learn smartly. And finally, for managing tasks and employees across connected schools, smart school management systems are paramount. Let’s dive in to know more. Read more

What is the Best CRM Software for Real Estate?

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In today’s real estate market, irrespective of being a broker, or an agent working in residential or industrial sectors, one cannot afford to waste time or money. You need to manage everything aptly to stay on top. It’s essential to understand the client’s requirements, anticipate the trends, and respond quickly.

Between this haphazard situation of attending to the clients, and showing them the right estate, things often become challenging to accomplish. A real estate CRM helps you manage your clients. However, not all real estate CRM solutions might be a good fit for your needs.

So, what would be the best CRM Software for Real Estate? The answer to this is: a real estate CRM that is built on top of a powerful low-code platform. Key reasons are:

  • Outstanding usability, with clear 360 degree overviews of clients
  • High flexibility, making the CRM very easy to adjust to your needs
  • Productivity-improving automation technology

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