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What are the most used Business Apps?

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It’s the 21st century, and the digital age is finally upon us. Technology has taken over almost every aspect of human life, especially the business sector. Business professionals as well as, consumers prefer digital services as compared to one-on-one support now. In 2019, a whopping 204 billion apps were downloaded across the globe. Understanding which apps are apt for your business is hence critical to growth.

The most used business apps are the ones that facilitate data management, boost marketing, and enable revenue collection. Many popular apps are either paid, freemium (free, but with limits, such as user limits and reduced features). or open-source, ensuring that they are accessible by most users. However, few excellent tools offer enhanced services and extra features in exchange for small periodic deposits.

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What does a CRM Manager do?

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In a world where customers rule the growth narrative of a business, every company needs a person who can understand, satisfy, placate and engage the clients efficiently. Understanding every client’s value and allocating adequate resources to each customer is also a crucial part of client management. This is why CRM Managers are indisputably becoming a crucial part of upper management business layers.

A CRM Manager is responsible for maintaining customers’ relationships with the organization. Their job is to ensure enhanced client satisfaction, conceptualizing customer retention campaigns, overseeing and assisting the marketing teams with lead management and setting feedback channels. They manage CRM platforms that have been found to boost conversion rates by as much as 300%. CRM Managers often use CRM solutions to carry out these subjective tasks and execute multiple strategies every day. Read more

Who develops apps?

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Unique customer experience on the company’s apps and the website is equally important to customer satisfaction as the product itself. Having functional apps for your business can not only enhance your brand visibility but also reflect on your sales. A study by SmartInsight suggests that tablets have the highest ‘add to cart’ rates at 8.58%. With custom applications being an integral part of the process, more and more companies have started investing in app development. But, who exactly develops apps?

Basically, there are two kinds of app developers: traditional developers and citizen developers. While traditional coders conjure the source code from scratch, citizen developers use low-code or no-code software to create apps with minimal coding knowledge. Both types of app development methods come with their own sets of pros and cons. Read more

What is customer retention?

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Every company wants to grow, and an important aspect of business growth is customer retention. Just a 5% boost in customer retention can increase a company’s profits by 25% to 95%. With such high returns of investment, it is no wonder that companies are investing in the best customer retention tools and strategies they can find.

Customer retention, by definition, refers to how much power a company has over retaining its customers, i.e. making the customers come back to do business with it. A company with a high customer retention rate continues to grow and get bigger as they take in more customers. Read more

What Does Omnichannel Mean?

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With 90% of retail customers expecting to communicate with businesses consistently across channels, using a cross channel approach can help your business reach a level of convenience that customers not only crave but expect. And the technology that enables this cross-platform integration is omnichannel.

Omnichannel is a retail marketing strategy that integrates several different traditional and modern channels, including online platforms and websites, social media, mobile devices, and in-store channels. This approach can help provide a seamless customer experience by focusing on their overall journey at once, instead of focusing on each channel separately. It links all of your customer’s different commerce and retail channels so that you can provide a better experience for your customer and strengthen your client relationships. Read more

What does an HR department do?

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Even with the sudden surge in automation and machine learning, human resource still remain an indispensable part of organizations. With only 14% of departments daring to invest in artificial intelligence, humans continue to be at the centre of all corporate functions and emotional intelligence continues to be one of the most influential features of employee management.

The HR approach operates on the notion that employees are more than just workers. They have their own sets of challenges, aspirations and motivations to cater to. This brings in the need for a department dedicated to managing these needs and aspirations and if possible, use them for the benefit of the employee and the company.

The HR department of a company is dedicated to catering to the needs and aspirations of the employees. It manages the time schedules, delegates work and makes decisions about disciplinary actions. Along with general human resource management, the HR department has the following functions:

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What is a tree menu?

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An application is of no use if it takes hours for the users to find the content they need. With 94% of consumers demanding easy navigation on websites, instant navigation options are crucial for having successful apps and websites. Thankfully, digital menus eliminate this crippling need to scroll through lines of data to find the content and tools you need. Holding paramount importance in data organization, menus can be of any structure depending upon the type of software you are using.

A tree menu is a menu type that follows a hierarchical structure of data presentation. It enables you to categorize data items based on the kind of tasks, products, functions etc. In the apps you create with a low-code platform, you can add, modify and customize these categories and subcategories by editing records and pages. Read more

What are price books?

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With globalization reigning over the business world, companies have started expanding their reach internationally. But this market diversification has led to many production and distribution challenges. The cost of selling is not the same across the globe, nor is it the same for different sectors. To tackle these challenges, price books are used.

Price books is a system that allows companies to sell different products to various types of customers. This means that you will have different prices for different continents, countries and sectors. The system is extremely relevant and is used by many leading MNCs. 26% of total businesses consider the competition or the market when setting their prices. Read more

How can you work remotely with open-source?

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Remote work has become a necessity in the corporate world. With the pandemic giving way to a striking shift in the corporate paradigm, organisations are now favouring remote work over office work. Just today, Salesforce announced that they’ll give their employees the possibility of working from home permanently.

But while an onlooker will simply attribute its success to the pandemic, remote work has actually gained popularity on its own in the past decade. With Gartner reporting an increase of almost 173% in remote work between 2005 and 2018, it is clear that remote work existed and thrived long before COVID-19 forced it upon us. An example close to home is that in Crust, the majority of the team already worked from home every day, long before the pandemic.

How can you work from home? Open-source software can help you. There are several benefits. Read more

What is a Kanban Board?

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Workflow modelling and automation is the future of process management in the corporate world. But, the first step to automation strategy is visualization and planning. This is where a Kanban Board comes in.

An enormously efficient tool for workforce planning and execution, kanban boards also serve as powerful communication tools. They can increase team productivity, eliminate time-wastage and enhance the overall efficiency in an organization.

A kanban board is a project management system that allows you to visualise office processes. For humans, 90% of the information that the brain receives is visual. Hence, kanban boards capitalize on this concept and offer visual cards, columns and other technological cues in the form of communication tools.

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